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# Video Ads Examples: 32 Instagram, Youtube & Facebook Ads (2020)

We choose our top 32 favorite video ad campaigns examples to inspire you about different styles, filming languages, editing and length.

* * *

Sebastian

While some of the best video ads ever created took a lot of work and money, most of them did not. **Creating outstanding video marketing ads in 2020 won't require big investments in ad agencies**... but they will always require **big creative minds**.

We choose our **top 32 favorite video ad campaigns examples** to inspire you about different styles, filming languages, editing and length.

Let's take a look at our selection of **different types of ads for websites and social media platforms such as Facebook, YouTube and Instagram**.

## 32 Top Video Advertising Campaigns

Let's start with video ads campaigns found on platforms like Youtube and Vimeo.

1. **Iceland - Rang-tan**

Iceland’s Banned TV Christmas Advert... Say hello to Rang-tan. #NoPalmOilChristmas - YouTube

Tap to unmute

[Iceland’s Banned TV Christmas Advert... Say hello to Rang-tan. #NoPalmOilChristmas](https://www.youtube.com/watch?v=JdpspllWI2o) [Iceland Foods](https://www.youtube.com/channel/UC33nKYDLIdrTETOWPtSoUPw)

Iceland Foods10.1K subscribers

**Catching your audience attention with a childish story** can be quite useful.

Rang-tan’s emotional story got **over 65 million views across TV and social media platforms in just a few months**.

This video marketing success put Iceland in **second place in terms of supermarket’s talkability score**. And they were originally placed number **seven!**

**2\. Airbnb - Cycling Experiences**

Airbnb Cycling Experiences from ILLO on Vimeo

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[Watch on Vimeo](https://vimeo.com/281962890?fl=pl&fe=vl)

[Airbnb Cycling Experiences](https://vimeo.com/281962890) from [ILLO](https://vimeo.com/illo) on [Vimeo](https://vimeo.com/).

**Motion graphics are always an original way to state your message**. Simple but powerful, with **colorful elements** and **shapes** put together in movement to make the most out of your video marketing strategy.

**Airbnb nailed it!** Don’t forget to **use CreatorKit to create your own [motion graphics](/content/blog/what-is-motion-graphics/index.html) video!**

**3\. Western Union - Send it App to Cash**

Send money app to cash with Western Union - YouTube

Tap to unmute

[Send money app to cash with Western Union](https://www.youtube.com/watch?v=WoTi8CjBdvI) [Western Union](https://www.youtube.com/channel/UC0t0cMIL_mDSaGTaz7XmVTQ)

Western Union127K subscribers

**Sometimes marketers fail to tell their audiences the benefits of their products because they are too busy explaining how they work.**

That is clearly **not the case for this Western Union** **campaign**.

**Instead of focusing on how to use their app**, this video gives the message that transferring money worldwide is easy and fast. **That is exactly what consumers want to hear or, best, to watch.**

**4\. Wheels**

Canadian Tire “Wheels” :60 - YouTube

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[Canadian Tire “Wheels” :60](https://www.youtube.com/watch?v=pFuwUiHo-WI) [Cleansheet](https://www.youtube.com/channel/UC67OAKFB6yxFmCvrjpez5eg)

Cleansheet808 subscribers

This video ad became **one of the most successful video ads of 2017**.

Inclusion is shown by a simple story of children playing basketball in this emotive video.The key in this ad is **putting together a scene for audiences to empathize with, while leaving the product in second place.**

**5\. Reebok - 25,915 Days**

Reebok 25,915 Days - YouTube

Tap to unmute

[Reebok 25,915 Days](https://www.youtube.com/watch?v=B1JULlN8GWg) [Зухра Ахмедова](https://www.youtube.com/channel/UC8GqwzH3YUG2l8xjWTpQxKA)

Зухра Ахмедова23 subscribers

What makes big brands big is that **they don’t need to be constantly talking about what they sell.**

Apart from the Reebok race posters at the very beginning, **there is nothing on this video to clearly identify the brand.**

Instead of watching sneakers, we are told a **lifetime story**.

**6\.  Alibaba - To the Greatness of Small**

YouTube

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[Visit YouTube to search for more videos](https://www.youtube.com/)

**As big as Amazon, Alibaba is the chinese global ecommerce platform** behind this video ad created for the 2018 Winter Olympics in PyeongChang, South Korea.

**‘Great dreams start small’ is the deep message** in which this whole campaign is based on, emphasizing Alibaba’s support of **small businesses**.

**7\. GoPro - Fireman Saves Kitten**

GoPro: Fireman Saves Kitten - YouTube

Tap to unmute

[GoPro: Fireman Saves Kitten](https://www.youtube.com/watch?v=CjB_oVeq8Lo) [GoPro](https://www.youtube.com/channel/UCqhnX4jA0A5paNd1v-zEysw)

GoPro11.3M subscribers

This GoPro’s video marketing example **stands out from the video content usually generated by this brand**.

While GoPro tends to identify their brand with high risk sports, this time they created a video **to reach a different audience that can think about themselves as everyday heroes**.

**8\. Pandora - The Unique Connection**

YouTube

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[Visit YouTube to search for more videos](https://www.youtube.com/)

Pandora is all about **creating unique connections with your jewelry**.

In this video ad, Pandora implies **that connection is like the deep, strong and exclusive connection** each kid has with their mother.

And it worked! **Since it was first launched in 2015, this video marketing strategy achieved over 20 million views**.

## Best Facebook video ads examples

**9\. Tide - It’s Another Tide Ad**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/Tide/videos/10155383889218231/?t=0)

[Tide \| Super Bowl LII 2018 Commercial \| It’s Another Tide Ad](https://www.facebook.com/watch/?ref=embed_video&v=10155383889218231)

[Tide](https://www.facebook.com/watch/Tide/?ref=embed_video "Tide")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FTide%2Fvideos%2F10155383889218231%2F&show\_text=0&width=560" width="560" height="315" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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Video Unavailable

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

This video ad from Tide was **built from a bunch of the most popular Super Bowl ads**.

It is a funny and smart way to **redirect the attention to their own brand**, even when they are showcasing someone else’s commercials!

A little heads up: **every social media platform has its own specs and length required**. You can get everything you need to know about it in **[this post](/content/blog/video-length-guide/index.html).**

**10\. Colgate - #30daysoFLOL**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/Colgate/videos/1076367332458340/?t=0)

[Colgate](https://www.facebook.com/watch/Colgate/?ref=embed_video "Colgate")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FColgate%2Fvideos%2F1076367332458340%2F&show\_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

Creating Facebook video ads **does not have to be a complex matter**.

For instance: **we all know what toothpaste is for**.

**Instead of another dull and bacteria focused commercial**, Colgate decided to go down a different road and highlight **white healthy teeth kissing**.

**11\. Squarespace - Now**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/squarespace/videos/10156083341074731/?t=0)

[Squarespace](https://www.facebook.com/watch/squarespace/?ref=embed_video "Squarespace")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fsquarespace%2Fvideos%2F10156083341074731%2F&show\_text=0&width=560" width="560" height="315" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

Squarespace’s video ad is the **perfect example of how a prestigious celebrity can boost your business** just by saying a few words or attaching their face to your brand.

However, **Keanu Reeves does not fit into most marketers' budgets**. The important thing is to **choose an affordable influencer to reach your audience**.

**12\. Mercedes-AMG Petronas Motorsport: Finnish Sauna**

Facebook

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

Literally, ‘never cooling down’.

This funny video marketing example from Mercedes enables Petronas Motorsport’s **fans to laugh at themselves while wanting to be identified as the ad’s protagonist**.

**13\. Amazon - Forest Whitaker**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/Amazon/videos/314548689180030/?t=0)

[Forest Whitaker - Amazon Beta Testing Program](https://www.facebook.com/watch/?ref=embed_video&v=314548689180030)

[Amazon.com](https://www.facebook.com/Amazon?ref=embed_video "Amazon.com")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FAmazon%2Fvideos%2F314548689180030%2F&show\_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

**Many of Facebook’s best ads ever come from Amazon**.

All of them can become **clear examples of how to create a video marketing strategy** with duration **no longer than ten seconds**.

**14\. Toyota Supra**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/TOYOTA.Global/videos/624152251666985/?t=0)

[TOYOTA](https://www.facebook.com/TOYOTA.Global?ref=embed_video "TOYOTA")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FTOYOTA.Global%2Fvideos%2F624152251666985%2F&show\_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

The main thing marketers have to keep in mind is that **every second counts when it comes to video marketing**.

This Toyota video ad is the **perfect example** of that. **Five seconds is all it takes** you to want to jump on that Toyota Supra and start ‘chasing your dreams’.

**15\. A true Christmas story for Lamborghini’s Real Lovers**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/Lamborghini/videos/2539542369628612/?t=0)

[A true Christmas story for Lamborghini’s Real Lovers](https://www.facebook.com/watch/?ref=embed_video&v=2539542369628612)

[Lamborghini](https://www.facebook.com/watch/Lamborghini/?ref=embed_video "Lamborghini")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FLamborghini%2Fvideos%2F2539542369628612%2F&show\_text=0&width=476" width="476" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

A little boy and his dad put **all their efforts and intelligence** to create a 3D printed version of their favorite **Lamborghini**.

**The perfect example of how powerful videos can be the ideal tool for storytelling**.

**16\. Puma - Space Agency**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/PUMA/videos/327632088179711/?t=0)

[RS-X and RS-9.8 Space Agency](https://www.facebook.com/watch/?ref=embed_video&v=327632088179711)

[PUMA](https://www.facebook.com/watch/PUMA/?ref=embed_video "PUMA")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2FPUMA%2Fvideos%2F327632088179711%2F&show\_text=0&width=380" width="380" height="476" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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Video Unavailable

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

**‘Yo Houston, we ready to get outta here’.**

This Puma Facebook video ad promotes the launch of Puma new sneakers.

**Placing your product into a fictional atmosphere** (literally) is an innovative way of explaining your audience **what is so special** about it.

**17\. Saint Laurent - WINTER 19**

Facebook

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Enter Fullscreen [Click to watch on Facebook](https://www.facebook.com/ysl/videos/670590260073613/?t=0)

[SAINT LAURENT](https://www.facebook.com/ysl?ref=embed_video "SAINT LAURENT")

<iframe src="https://www.facebook.com/plugins/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fysl%2Fvideos%2F670590260073613%2F&show\_text=0&width=560" width="560" height="315" style="border:none;overflow:hidden" scrolling="no" frameborder="0" allowfullscreen="true" allow="autoplay; clipboard-write; encrypted-media; picture-in-picture; web-share" allowFullScreen="true"></iframe>

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Learn more about embedding Facebook videos on our [developer site.](https://developers.facebook.com/docs/plugins/embedded-video-player/)

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Video Unavailable

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[Learn more](https://www.facebook.com/help/396404120401278/list?ref=embed_video)

Yves Saint Laurent was founded in 1961 and **has been true to its style since then**.

It was one of the most famous fashion brands of the **20th century** and it has **managed to remain relevant**.

This Facebook video ad is the **current manifestation of a traditional style**.

## Best Instagram video ads examples

It's time for some successful instagram video ads examples.

**18\. Under Armour - we flex under pressure**

Instagram

[underarmour _Verified_](https://www.instagram.com/underarmour/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

8.3M followers

[View profile](https://www.instagram.com/underarmour/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

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underarmour _Verified_\\
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4,453 posts · 8M followers\\
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[View more on Instagram](https://www.instagram.com/underarmour/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

[Like](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b) [_Comment_](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b) [_Share_](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b) [_Save_](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

[1,453,147 likes](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

[underarmour](https://www.instagram.com/underarmour/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

On the pitch or in the ☁️...we flex under pressure. ⚽️ 👉 [@gopro](https://www.instagram.com/gopro/?utm_source=ig_embed) [#WEWILL](https://www.instagram.com/explore/tags/WEWILL/?utm_source=ig_embed)

[View all 23,685 comments](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

[Add a comment...](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b) [_Instagram_](https://www.instagram.com/p/BpFQ7OrAO4A/?utm_source=ig_embed&ig_rid=9755e73e-5e40-41ae-bc52-c951ecba437b)

This amazing Instagram video ad is the result of a **partnership** between **Under Armour and GoPro**.

It combines **an adventurous feeling with an incredible skill** to emphasize the fact that your Under Armour clothing **has your back**.

If you are trying to **enhance your Instagram strategy**, we recommend you to **take a look at [this article.](/content/blog/video-marketing-strategy/index.html)**

**19\. FeetUp - create your own Yoga Flows**

Instagram

[feetup](https://www.instagram.com/feetup/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

159K followers

[View profile](https://www.instagram.com/feetup/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

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feetup\\
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2,404 posts · 159K followers\\
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[View more on Instagram](https://www.instagram.com/feetup/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

[Like](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7) [_Comment_](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7) [_Share_](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7) [_Save_](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

[26,197 likes](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

[feetup](https://www.instagram.com/feetup/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

Are you scared of headstands? Then it's about time you let go of your fear of injuries and focus on the health benefits of your practice 💙💚

.

Once you've tried the FeetUp® Trainer, you instantly understand why teachers around the world recommend this awesome yoga partner!

[View all 1,779 comments](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

[Add a comment...](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7) [_Instagram_](https://www.instagram.com/p/BojfmbODE3s/?utm_source=ig_embed&ig_rid=6d7ee7f3-1ecc-40cb-8d67-c498fb3f7eb7)

Using video marketing to **show how to use your product can be simple and efficient**.

Sometimes, **there is no need to complicate things.** Does your product bring an innovative solution? **Show it**. Just make sure you are **targeting the right audience**.

**20\. Freshly - We do the cooking, you do you**

Instagram

[_Instagram_](https://www.instagram.com/p/BrtOLs-DApR/?utm_source=ig_embed&utm_campaign=invalid&ig_rid=ab7c3b7e-dfb7-4f1c-bfaa-f65b03b068be)

[_Instagram_](https://www.instagram.com/p/BrtOLs-DApR/?utm_source=ig_embed&utm_campaign=invalid&ig_rid=ab7c3b7e-dfb7-4f1c-bfaa-f65b03b068be)

The link to this photo or video may be broken, or the post may have been removed.

[Visit Instagram](https://www.instagram.com/p/BrtOLs-DApR/?utm_source=ig_embed&utm_campaign=invalid&ig_rid=ab7c3b7e-dfb7-4f1c-bfaa-f65b03b068be)

Starting with the question ‘Too busy to eat healthy?’, this Instagram video ad uses **very simple footage to highlight the benefits of their service**.

To do so, Freshly’s video marketing **combines video with short texts to emphasise their message**.

**Adding texts, titles and subtitles to videos is usually a smart choice**. Don’t forget to **create your videos with CreatorKit to** [**add any text and element you want to your video**.](/content/add-text-to-video/index.html)

**21\.  Stitch Fix - Personal style delivered**

Instagram

[stitchfixmen _Verified_](https://www.instagram.com/stitchfixmen/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

326K followers

[View profile](https://www.instagram.com/stitchfixmen/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

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stitchfixmen _Verified_\\
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1,990 posts · 326K followers\\
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[View more on Instagram](https://www.instagram.com/stitchfixmen/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

[Like](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7) [_Comment_](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7) [_Share_](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7) [_Save_](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

[2,396 likes](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

[stitchfixmen](https://www.instagram.com/stitchfixmen/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

Short on time? We hear you. Let our Stylists send personalized pieces that fit your life.

[View all 25 comments](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

[Add a comment...](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7) [_Instagram_](https://www.instagram.com/p/BrwG3QFjyy7/?utm_source=ig_embed&ig_rid=979e9b77-ad2a-4d44-b304-3466e4f700e7)

This video marketing example proves that **there is no need for big investments in order for your video marketing strategy to work**.

You just need to keep your goal in mind and **choose the right images to catch your audience’s attention**.

**22\. Uber - Want to go somewhere?**

Instagram

[uber _Verified_](https://www.instagram.com/uber/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

1.9M followers

[View profile](https://www.instagram.com/uber/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

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uber _Verified_\\
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1,211 posts · 2M followers\\
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[View more on Instagram](https://www.instagram.com/uber/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

[Like](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8) [_Comment_](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8) [_Share_](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8) [_Save_](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

[5,363 likes](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

[uber](https://www.instagram.com/uber/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

Want to go somewhere? Take an Uber. An easy way to go from one place to another.

[View all 7 comments](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

[Add a comment...](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8) [_Instagram_](https://www.instagram.com/p/BiMriY6DfT5/?utm_source=ig_embed&ig_rid=c5dd742b-7824-464a-9624-2d283bef34a8)

The **benefits** your brand provides **need to be understood in a simple and fast way**.

If what you are offering is simple, **then keep it simple**. This Uber video ad shows that Uber is extremely easy to use by portraying an **extremely simple demonstration**.

**23\. Wolf and Shepherd - The ultimate test - running with the bulls in Spain**

Instagram

[wolfandshepherd _Verified_](https://www.instagram.com/wolfandshepherd/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

79.2K followers

[View profile](https://www.instagram.com/wolfandshepherd/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

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wolfandshepherd _Verified_\\
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1,400 posts · 79K followers\\
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[View more on Instagram](https://www.instagram.com/wolfandshepherd/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

[Like](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307) [_Comment_](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307) [_Share_](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307) [_Save_](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

[523 likes](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

[wolfandshepherd](https://www.instagram.com/wolfandshepherd/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

Our founder put our dress shoes to the ultimate test - running with the bulls in Spain.

Running shoe technology. Italian Leathers. Memory foam cushioning.

[View all 22 comments](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

[Add a comment...](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307) [_Instagram_](https://www.instagram.com/p/BmKRFonjqO3/?utm_source=ig_embed&ig_rid=4441e202-ad93-4eec-9599-4750673b3307)

Testing your product in an extreme scenario is a clever idea to **differentiate yourself from your competition**.

Mixing **your own footage** with **stock videos** is a great way to **keep it cheap**.

Actually, **[using an editing app such as CreatorKit you can create this type of video ad for free!](/content/templates/index.html)**

**24\. Southwestair - Low fares from FLL to 10 international destinations**

Instagram

[southwestair _Verified_](https://www.instagram.com/southwestair/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

1.2M followers

[View profile](https://www.instagram.com/southwestair/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

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southwestair _Verified_\\
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2,857 posts · 1M followers\\
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[View more on Instagram](https://www.instagram.com/southwestair/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

[Like](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272) [_Comment_](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272) [_Share_](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272) [_Save_](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

[5,877 likes](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

[southwestair](https://www.instagram.com/southwestair/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

Passport in hand, ready for warmer shores. Low fares from FLL to 10 international destinations.

[View all 92 comments](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

[Add a comment...](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272) [_Instagram_](https://www.instagram.com/p/BjYi8G0AiKp/?utm_source=ig_embed&ig_rid=3cc02877-1025-4aae-b75d-679cd2121272)

**Color, text and music** are combined on this Instagram video ad to show the ten destinations this airline offers.

**25\.  Eczema Honey - Miracle healing**

Instagram

[eczemahoneyco](https://www.instagram.com/eczemahoneyco/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

178K followers

[View profile](https://www.instagram.com/eczemahoneyco/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

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eczemahoneyco\\
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2,469 posts · 178K followers\\
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[View more on Instagram](https://www.instagram.com/eczemahoneyco/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

[Like](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb) [_Comment_](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb) [_Share_](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb) [_Save_](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

[1,299 likes](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

[eczemahoneyco](https://www.instagram.com/eczemahoneyco/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

As lifelong sufferers of eczema, we know the daily struggle and that’s why we made Eczema Honey. Check out our Instagram for before-and-after photos that show dramatic improvements for many of our customers. Don’t take our word for it though. See for yourself.

[View all 108 comments](https://www.instagram.com/p/Bl-_jvED8E1/?utm_source=ig_embed&ig_rid=f1298802-36e2-4f00-90b7-cdc214aa07eb)

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A **bright plain background highlighting your product** might be everything you need.

> Also, **adding excellent reviews** from actual customers is the **cherry on top of your marketing video**.

**26\. Lull bed - The most comfortable mattress**

Instagram

[lullbed _Verified_](https://www.instagram.com/lullbed/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

275K followers

[View profile](https://www.instagram.com/lullbed/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

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lullbed _Verified_\\
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3,394 posts · 275K followers\\
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[View more on Instagram](https://www.instagram.com/lullbed/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

[Like](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4) [_Comment_](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4) [_Share_](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4) [_Save_](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

[2,853 likes](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

[lullbed](https://www.instagram.com/lullbed/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

Find out how a Lull mattress will finally help you get the sleep and support you deserve. Start your no-risk 100 Night Trial today.

[View all 68 comments](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

[Add a comment...](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4) [_Instagram_](https://www.instagram.com/p/BlubjZ5jzIG/?utm_source=ig_embed&ig_rid=e8aecfa6-acbf-4d27-b171-cbe087625dc4)

> Making your marketing video **look homemade** might make users **confuse it for organic content posted by some friend and watch it**.

However, **the spell will only last a few seconds**. After that, your video ad needs to be **genuinely appealing**.

## Best Youtube video ads examples

**Youtube video ads** are a huge part of a **[digital video marketing strategy](/content/blog/video-marketing-strategy/index.html)**. Because Youtube it's suck a big platform with special **[types of ads](/content/blog/video-length-guide/index.html)** these videos need to be iconic for the user to click them and to go outside Youtube.

**27\. Road Lodge - Relaxing hotel rooms**

We will make feel at home 2 - YouTube

Tap to unmute

[We will make feel at home 2](https://www.youtube.com/watch?v=m5w6mXvPf6A) [City Lodge Hotels](https://www.youtube.com/channel/UCdAjiOki50n3bi3Su3BG3HQ)

City Lodge Hotels240 subscribers

This video ad is quite **clear about their target audience**: people looking for a relaxing time, not party people.

**A deep knowledge of your audience is key for your business success**. Saying it in **5 seconds** is great to **succeed as a YouTube ad**.

**28\. Under Armour - It Comes From Below**

YouTube

Tap to unmute

This video is private

If the owner of this video has granted you access, please sign in.

[Visit YouTube to search for more videos](https://www.youtube.com/)

**A short voiceover, an overwhelming footage and a clear message**.

That is all it took to create an **eye-catching marketing video**. And, of course, a great deal of **planning it ahead**.

Check this post out to learn everything you need to know to **[plan your video marketing strategy.](/content/blog/video-marketing-strategy/index.html)**

**29\.  Universal Pictures - Jason Bourne**

Jason Bourne - Teaser 6 (Universal Pictures) - YouTube

Tap to unmute

[Jason Bourne - Teaser 6 (Universal Pictures)](https://www.youtube.com/watch?v=OdHisOlZwag) [Universal Pictures UK](https://www.youtube.com/channel/UCQLBOKpgXrSj3nPU-YC3K9Q)

Universal Pictures UK1.44M subscribers

Movie trailers deal with the challenge of **summing up a long story in a few seconds** without giving away any spoiler.

This marketing video from Universal Pictures got **more than 14 million views thanks to its full action scenes.**

**30\. Airbnb - Leave Loving Homemade**

Leave Loving Home Made \| Live There With Your Family \| Airbnb - YouTube

Tap to unmute

[Leave Loving Home Made \| Live There With Your Family \| Airbnb](https://www.youtube.com/watch?v=3xBosDgw30M) [Airbnb](https://www.youtube.com/channel/UCCww-R0oM_CQWXerBcNyKKw)

Airbnb671K subscribers

Airbnb wants to **deliver the idea of charming warm homes.** Kids, cooking and family time seem to be the **perfect mix to achieve it!**

**31\. Geico - Unskippable Elevator**

Geico - Unskippable Elevator - YouTube

Tap to unmute

[Geico - Unskippable Elevator](https://www.youtube.com/watch?v=4ELn-NTKo44) [MASSIVE](https://www.youtube.com/channel/UCg4QyrWFxo8AfDFR44dRkGg)

MASSIVE511 subscribers

**People are not willing to watch ads. The sooner you as marketer get it, the better**.

This video not only shows that the ad agency in charge **knew that**, but also that they are **smart enough to play their audience about it**

**32\. Bounce - Dryer Sheets**

YouTube

Tap to unmute

This video is private

If the owner of this video has granted you access, please sign in.

[Visit YouTube to search for more videos](https://www.youtube.com/)

A **simple question**, a **simple answer** and a **hilarious ending**. One scene, one camera, five seconds.

The secret? **Knowing your product**, knowing your **audience** and having a **clear message!**

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